Why DDSA
We provide comprehensive and easy to use analytical tools featuring customized revenue reporting prepared with revenue and campaign management insight from hoteliers servicing many diverse properties and locations around the world.- Over ten years of experience working with multiple Web analytics software including Webtrends, Omniture and Google Analytics.
- Integrates into and supported by the booking engine or e-commerce technology platform as well as pre-existing databases.
- Peace-of-mind data backup guarantee and a secure online archive of historic report data.
- User-friendly dashboards with intuitive features and "at a glance" convenience.
- Ability to create unlimited dimensions and measures based on any attribute.
- Retrieves advertising campaign revenue performance data with advanced level drill-down detail.
- Analyzes historical data against newly created reports through innovative technologies.
- Presents data in reports based on individual page views, regardless of the volume or time period viewed, which ensures that he information you review is a true reflection of your traffic.
- Includes all software enhancements and upgrades at no additional cost.
- 24/7 support with same-business-day response time.
We extend a crucial layer of service and communications to our portfolio.
- We assist our clients with analytics planning, strategic performance, success evaluation and client direction based on data-driven metrics.
- We add a key customer touch point to the communication cycle through service introduction, training and web performance expertise.
We deliver a solution with measurable impact.
- Data from all of your hotel's digital properties can inform and guide an integrated marketing strategy. Performance intelligence creates the opportunity to ensure web-based programs are working at optimal levels.
We help strengthen your hotel relationships to provide more opportunities for stronger engagement across sales, marketing and revenue management platforms.
- Branded data-driven tools provide the intelligence to measure revenue success for your hotels.
- Decades of experience from leaders in web marketing, performance and analytics provides additional resources for your hotels to ensure marketing initiatives are properly optimized.
We increase your solutions' value proposition through value-added services, industry expertise and ongoing custom development.
- Best of breed web analytics technology ensures your hotels are receiving premium data intelligence.
- We offer enterprise-scale data capture, analysis and reporting with software that runs on our own servers allowing us complete control and flexibility.
- Customization capabilities as well as the ability to historically reanalyze data allow our clients to recognize previously unknown statistics.
With DDSA Analytics, you can:
- Exchange data between enterprise programs and systems using your choice of multiple standards-based integration tools.
- Maximize your Web 2.0 investments by measuring and testing how visitors interact with rich Internet applications, social media, mobile, online video, RSS feeds, consumer generated media, and more.
- Identify successful content, channels, partners and campaigns. Promote those that drive conversion and engagement.
- Create calculations on the fly by dragging and dropping customer results and other website data in reports. New ratios are automatically calculated and added to reports.
- Streamline administration with customized access rights for individual users or categories of accounts, as well as preconfigured roles and groups ...AND MUCH, MUCH MORE!